The spies of Lord Baelish always keep him informed of what is being said. As a local business owner, you must do the same. Give consideration to review sites and take some time to reply to disappointed customers and make things right. A little expenditure in online reputation management can also go a long way in keeping the conversation positive.
Learn to Change
Arya Stark’s depart from King Landing only led to being taken by Harrenhal, followed by getting away again and tagging along with the Brotherhood without Borders. That was prior to running off and being captured by Hound. The point here is that she invariably adapted.
Local companies, in their online and offline marketing, must abide by the same rule. If a marketing plan is not working, switch it. If something newsworthy happens that allows a bit of real-time marketing, reap the benefits. Being adaptable is the only technique to survive.
Under no circumstances Become Complacent in Victory
When Oberyn was in battle against Clegane, he had just about won the battle. Unfortunately, he made the big mistake of becoming complacent under the belief that he had won. This led him to demand Clegane admit to his criminal activity, and this was just the delay needed for Clegane to kill Oberyn.
Too many advertisers take a break from content marketing after putting out one great piece. They think it will carry them for a while, but bear in mind that some of your competitors put 42 percent of their budget towards content marketing. You must always press on.
Listen To What Is Taking Place
Lord Baelish and Varys have plenty of spies between them who monitor what’s going on at all times. Small business owners similarly need to monitor the chat. Stay abreast of what people have to say on review sites, and reply to make things right if something went askew. In addition, it does not hurt to spend a bit in online reputation management to control the talk.
Game of Thrones is much more than just a great show. It can educate us droves of marketing lessons. Khaleesi is coming to Westeros, and these ideas can help get her in your organization!